Dealer Spike will design and develop LiuGong corporate websites and a LiuGong Zone program.
Wilsonville, OR, (March 20, 2024) – LiuGong is partnering with Dealer Spike to strengthen and improve its brand and dealership network’s online presence. Dealers in the heavy machinery industry can receive industry-leading digital solutions to increase their sales leads.
Dealer Spike will build US, Canada, and Mexico corporate websites for LiuGong as the exclusive preferred website and digital marketing provider. Additionally, Dealer Spike and LiuGong are launching a LiuGong Zone program, strengthening the manufacturer-dealer relationship and giving dealers better access to corporate resources. On a dealer’s website, LiuGong’s corporate dealer locator will drive shoppers to the LiuGong Zone, which features the latest brand requirements, showrooms, and promotions. Finally, dealers who enroll in a Dealer Spike website can qualify for waived setup fees through the partnership.
“We look forward to working with Dealer Spike to provide the heavy machinery industry with greater support and solutions created by dedicated specialists,” says Chris Saucedo, VP of Sales & Marketing at LiuGong. “We’ve built our brand on the promise of reliability – delivering the level of quality and integrity that our dealers and their customers expect. Partnering with Dealer Spike furthers our promise, as they have repeatedly demonstrated that they are a solid asset to the heavy machinery industry.”
Dealer Spike will equip participating LiuGong dealers with premium websites, guaranteed to increase online leads by 30% through lead-driving tools such as built-in SEO, mobile-optimized design and lead forms, transparent website analytics, and more. Dealers can also receive additional digital solutions like ADA website compliance services, premium text, inventory management, e-commerce solutions, and a 360-degree walkaround application.
“We give a major ‘thank you’ to LiuGong for including Dealer Spike in their dealer growth endeavor,” says David Mitchell, Vice President of OEM Sales at Dealer Spike. “The LiuGong Zone program is a great way to ensure dealers are receiving the support and resources they need to meet their sales goals, and that’s only the beginning of what dealers can achieve through this program. We look forward to a strong partnership with LiuGong.”